It’s human nature to get stuck in our ways.
Wearing the same clothes.
Going to the same places.
Wearing the same clothes. Going to the same places.
Watching the same series.
Following the same people.
Watching the same series. Following the same people.
Eating the same things.
Having the same phone.
Eating the same things. Having the same phone.
Liking the same content.
Listening to the same music.
Liking the same content. Listening to the same music.
But better is out there.
So we recruited some of the most famous stuck-in-their-ways characters out there to introduce the new Galaxy S25 Ultra.
Dracula :30
Rapunzel :30
Agency: BBH New York
CCO: Erica Roberts
ECD: Estefanio Holtz, Ricardo Franco
CD: Fernando Mattei, Jimmy Burton
Sr Designer: Adolfo Gutierrez